Creative Fashion Ecommerce Website Designs

Plenty of ecommerce websites are being published online every single minute. Small and big businesses tend to go online and make sales in web. That’s why it’s very important to present and display the products in an advantageous way.

Excellent design is a goal, if you work in fashion and plan to open fashion online-store. The harmonic and stylish overall look and feel of the website are very important for reaching your target audience and meeting their needs. User-friendly website navigation and layout will help you to make sales.

Our e-commerce fashion templates can be your inspiration, so choose any Magento, Jigoshop, Prestashop, Virtuemart, Opencart, Zencart or osCommerce for building a website. TemplateTuning customization services will help you to achieve the excellence of e-commerce design.

What features contribute to eye-catching design? First of all, you can show off your latest collection on the homepage, and focus on presenting the featured collection to your brand lovers. Navigation should be easy, so that your customers do not get lost in the woods of multiple pages and categories trying to find what they need.


Think of the combination of colors, which clearly represent your brand and, at the same time, stimulate users to make purchase. Your website should give exciting feel of getting special clothes for each customer. Your online-store should speak a message: “We’ll make you stylish”, “Touch the luxury”, “Stand out wearing our brand” – whatever represents your fashion business “religion” will work out.

Be creative and do not be afraid to stand out : ) TemplateTuning team will gladly help you to build your dream-website and achieve success in web!

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Luxurious Black In Web Design

Black is the color of coal, ebony, and of outer space. It is the darkest color, the result of the absence of or complete absorption of light. It is the opposite of white and often represents darkness in contrast with light” – this is the definition given by all-knowing Wikipedia.

Well, it would not be a mistake to say that very often black color is associated with negativeness, fear, magic, power, violence and evil. But we forget that black is also the color of power and elegance.

Indeed, if used for brand, black color is associated with luxury, authority and perspective. You can make people spend money by using black, as it is a sign of luxurious things and prosperity. By using black in your website, you give your customers the feeling of sophistication and belonging to high class…

There are just a few important things to remember, if you decide to go with black design: correct fonts, color of the latter and contrast in general.
Mind the distance between the blocks – there should be enough space between lines, of course. Too sophisticated fonts won’t work out – the simpler they are, the better they will be perceived.
Using pure white fonts on solid black background will tire your users, because of the maximum contrast level. We highly recommend to soften the the contrast by shades, gradients and light-beige fonts.

Good luck! : )

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The Importance Of Problem-Solving Content

People browse the web with certain aims and purposes: it’s obvious, that they search for information to satisfy their needs.

Obviously, you are not building a website for your personal usage, are you? In case you want to build it for yourself, then just keep it offline, and that’s it. Your website is for users and all users have certain goals and needs. The understanding of this simple concept should help you in creation of your content.

So, provide the users with relevant information, help them reach their goal, tell them in detail about your product, solve their problems by providing good content.

Remember just one thing: your content should be problem-solving, and as a result, you’ll get satisfied users/visitors, who will turn into your regular customers.

You wouldn’t disagree, if I say that it’s always irritating, when your are browsing webpages seeking the answer, but cannot find it!

Don’t make your customers feel like lost in the woods of useless information. Guide them carefully through your website and help to find what they need. Otherwise, none of you will get anything out of it.

Always study the behavior of the audience on your website (Google Analytics can tell you everything). How much time do they spend on each page? What pages are the most popular? What site content is not appreciated at all? Stay aware of the purpose of your audience, when they come to your website! Offer them what they want and be on the top!

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Tricks Of Successful Web Design

It is all about details! Web design and development is all about getting deep into details. Definitely.

Basically, there are 3 pillars, which guarantee a great result and creation of really good website. Today we are going to speak about

  • texts and fonts
  • color and gradients
  • icons and elements

So, let’s start with color and gradient. We recommend to stick to a defined color scheme, which (it’s highly advisable) corresponds to your corporate colors!Indeed, color is almost as important as your logo, it also sets the general look, feel and mood of your website.Once you have decided with color scheme, pay great attention to shadows and gradients.

Text and Fonts

Typography IS important, believe me. A correctly chosen font will, for sure, positively benefit to the look of your website. But do not use a variety of different fonts, otherwise the website will look too eclectic, and the concept will be distorted. Make sure text is readable e. Your business key words, headers or important information of any type should stand out (it’s obvious!).

Icons and Elements

Honestly, I’ve never come across the website which does not use icons and elements at all. They might be the tiniest things on the website (almost unnoticeable), but they are definitely an integral and essential part of a great design. Newsletter box, login form, sound bars, navigational buttons etc should all fit the general style of your website.

***

We all should realize that it’s the tiny things which make the website design not plain, but outstanding. If one ignores these details, the whole website concept can be easily ruined.
So, think about color and gradients, texts, icons and elements, when working on your project with us. Our team of professional designers will assist you with recommendations to create awesome overall website look!

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“Designing For Emotion” by Aaron Walter

Who must read “Designing For Emotion” by Aaron Walter: designers (of course), sales managers, project managers or any other users, who want to improve the look and functionality of the web-services, they own or use.

Basically, the book presents a number of successful website re-design samples, which provoked not only positive visual perception, but also qualitative changes like sales boost, positive feedback, and increasing number of orders from customers.

What one can learn from reading the book?

  • The industry of web design and development grows so rapidly, that one should always go with the times, stay updated, constantly learn and communicate.
  • Contrast and minimalism will always help your website to stand out. On the stage of developing the website, pay lots of attention and effort to corporate identity and general style!
  • A successful website, which makes good sales, is one that uses human identities and images with people.
  • Creating a website with personality gives users a sense of human-to-human interaction.
  • You will learn what emotional design is and how it uses personality, humor, and positive experiences to meet human needs on web sites.
  • The approach of emotional engagement will for sure benefit your online business. You will discover how surprise, delight, anticipation, and priming can work for you.

Always study the needs of your target audience, because the understanding of them will lead you to success.
“Designing For Emotion” by Aaron Walter will definitely benefit your knowledge and experience! We recommend it for reading.

Flat Design – What Is It All About?

Are you familiar with the term “flat design»?

It is one of the hottest discussion topics among web designers today. What’s special about flat design? Basically, flat design does not use any extra effects or decorations. All elements or boxes, image frames, navigation buttons and etc, are clear-cut and lack shadows, gradients or edges.

Flat design method was quite popular in the past, and now it has returned back. It would not be a joke, if we state that flat design is just that – flat (thanks, Cap!).

But do not underestimate flat design: it is not completely without effects, of course. Truly speaking, it just lacks extra effects to create “artificial” depth and dimension.

So, what is peculiar to flat design? First of all, it focuses on vivid colors. Color is a key component to making your website elements stand out, and stay in harmony at the same time.

Good content is essential, of course! Flat design does not mean “plain” design, in no way! That’s why typography is very important. The headings, navigation, banners should communicate a message to your visitors – make sure they won’t get lost in the woods of identical texts!

The interface should be simple and user-friendly: all the elements should be of clear use, otherwise they won’t be effective.
The popularity of flat design will grow together with the demand for clean UI and mobile friendly websites. You can go with the trend and create a website, based on flat design! It’s up to you!
Stay with us!

Transformation Technologies Of Present and Future

Fortune Magazine published the list of 10 transformation technologies from the 500, which presents chips, devices, and software that has the potential to change the way people will live in the decades to come.

Google Glass:

Though Google Glass is not widely available yet, the technology represents a major step forward in computing. It will enable users to snap photos, record video, and many-many more!

Facebook Home:

It is a downloadable software supported on several Android devices that takes over Google’s original operating system and offers users a Facebook-centric experience.

eBay Now:

eBay has partnered with retailers like Target, Home Depot, and Urban Outfitters, to offer one-hour shipping on everything from health supplements to pajamas. We should admit that the idea that buyers can get their online or mobile purchases same-day is awesome!

Apple iPad

iPad tablet has already been available for three years, and it’s obvious that this product is changing computing. Users enjoy the comfort – the ability to perform many things – checking emails and Facebook, watching movies etc – on a portable device with a large screen.

Qualcomm

You might not be familiar with the Qualcomm name, but I assume your smartphone is powered by one of the company’s 3G or 4G chips, which lets your device to receive and send data. Qualcomm were the pioneers, who invented those chips and enabled people to access Internet from their devices at any time.

Learn more about other technologies by visiting the official website of Fortune Magazine!

Stay tuned!

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Are You Ready For Summer 2013?

Okay, guys, so here we are in the last day of spring 2013. Did you enjoy it? I hope this spring was fabulous for all of you! So, let’s take our spring memories with and rush into SUMMER 2013!

So, TemplateTuning team has already shaped the plans for the summer to make it memorable and full of joy and fun. What about you, friends?

We’re going to:

go to the beach together and build the biggest sand-castle ever; take lots of pictures of us enjoying the weather; go to Central Park and taste all ice-cream flavors, and swing on swings of course; learn some cool words and phrases in Italian, French, German, Japanese and any other language; go to have breakfast somewhere on the roof; buy fabulous sun-hats and cool T-shirts; go for a bicycle ride all together; learn to cook risotto and paella with seafood, and invite the friends to taste it; make a playlist of top 50 summer songs; stop worrying about the future; do something completely spontaneous; write a summer song; sit by the balcony, enjoy sunset; drink mojito; tell dearest people that we love them; and go on a vacation, of course : )

Enjoy summer with us!

Stay with TemplateTuning!


The Future Of Responsive Design

There is an opinion that responsive (adaptive) web design is the technology of the future. We have already touched the topic of responsive design many times (please, refer to: “Responsive Templates…” and “2013 Hottest Web Design Trends” )

Responsive design popularity is likely to spike even more in the nearest future, because the number of people, who use mobile devices for browsing, grows every day!

There is a great bunch of mobile devices available in the market. Today users tend to choose responsive design for their websites, because it offers an outstanding flexibility. I would dare to say that single website that runs on all devices is a must nowadays.

Obviously, it’s hard to predict the future of this technology, still there are a lot of responsive websites in the web. Many people consider responsive design a very expensive technology, but TemplateTuning offers an affordable solution: pre-made templates with embedded responsive layouts. Feel free to ask our managers in chat for recommendations.

Adaptive design is definitely a future, though we assume it will get improved even more soon!

Usability Checklist

There are many important things, which should be checked before your website goes live. We already have a certain thread of posts, united by topic “checklist”!

If you just started following out blog, feel free to check recent “checklist” posts:

Checklist Before We Start!

Joomla Security Checklist

Things To Check Before Your Website Goes Live

Blogger’s Checklist (Tips From Jennifer Slegg)


First, make sure all the information, provided at your web-source, corresponds to the reality. Do not mislead your potential customers by giving links, which go to nowhere; giving wrong contact information and prices for your services. Your website design should be user-friendly, so that your customers do not get lost browsing there.
Do not forget about “call for action” message. Help your customers to get what they need. All the updates, news and etc should be displayed on your Home page – do not make people quest for essential information.
If you request personal information of your customers (i.e. registration forms), take care about security and confidentiality.
All your texts (including headings) should be readable! Double check this! And obviously, all the links, buttons and check-boxes must be clickable.
Search option would be really helpful and useful for your customers, so make sure it’s accessible not only from Home page.
I guess there is no need to remind you about the importance of responsive (adaptive) layout. And please, please, no horizontal scroll!

Your content should be relevant, clear, without grammatical/spelling mistakes, and responding to possible questions of your customers!
Good luck!

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